Friday, December 6, 2024

Drakes celebrates HeartKids fundraising milestone

Drakes has announced a milestone in its seventh year of partnership with HeartKids, reaching a total of $1 million in donations.

HeartKids is promoted as the only Australian not-for-profit organisation devoted to supporting and advocating for children and their families affected by childhood-onset heart disease (CoHD).

Last week, Roger and Wendy Drake presented a cheque for $257.216.20 to HeartKids Chief Support, Services and Impact Tania Potts.

Throughout June, Drakes’ customers showed support by purchasing $2 Wall Tokens, $5 HeartKids Bracelets, and Superhero Flippers, significantly contributing to the fundraising efforts. Team members across South Australia and Queensland also showed support through various in-store activities, including raffles, quiz nights, BBQs and collaborating with local schools for fancy dress days, aimed at raising funds and awareness for HeartKids.

Drakes Director John-Paul Drake says the retailer has proudly celebrated Hero for HeartKids Day for seven years.

“With the help of our amazing team and customers, we’re proud to have raised over $1 million in donations for this extremely worthy organisation while also having fun dressing up in store,” he says.

HeartKids CEO Marcus Sandmann visited several Drakes stores on Hero for HeartKids Day, dressed as Superman alongside the Drakes team to support families impacted by CoHD.

“In the last seven years, we have been amazed by the passion and enthusiasm shown by the Drakes team for the Hero for HeartKids campaign,” he says.

“The highlight has been the strong relationship that has grown between Drakes Supermarkets and HeartKids, as store staff have met local families affected by CoHD.

“CoHD is more prevalent than most people realise. Every three hours, a baby is born with a congenital heart defect in Australia. Drakes Supermarkets staff have learned of families within their team who have firsthand experience with CoHD, making their support personal and meaningful.

“A million thanks to Roger and Wendy Drake for enabling their team to raising funds and awareness of CoHD in-store, in support of babies, children, teens, and adults impacted by CoHD.”

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