Market research company Euromonitor International will next week host a live webinar focusing on the ‘hyperconnected digital consumer’.
Euromonitor says technological advances have forever altered the way consumers browse and buy all types of products and services, with this shift in commerce ushering in a new type of shopper – the ‘hyperconnected, digital consumer’.
The company’s Digital Consumer Manager, Michelle Evans, will host the live webinar on Wednesday (June 22) and will discuss strategies on how to market to this new consumer type and leverage digital capabilities to find new business opportunities.
Ms Evans will also explore key trends impacting the digital commerce space today and track product evolution necessary to meet future needs. Immediately following the presentation, Ms Evans will host a live Q&A session addressing specific questions. Register here.