Monday, July 22, 2024

Pilot partners with Coles supermarkets to bring easier access to wellness across Australia

Marking the next stage of its business growth, Pilot has announced the launch of its best-selling Rich Chocolate and Creamy Vanilla Weight Reset Shakes are now exclusively available at Coles stores nationally. Previously, the shakes were only available directly on Pilot’s website. “Now, we are proud to be able to offer patients and the wider Australian community access to these shakes that will offer weight loss support in a store that they know and love,” the company said.

Eucalyptus Head of Omnichannel Brands Cade Fleming says: “Pilot will be supporting Coles in offering great tasting, high-quality products for their customers. Keep a lookout over the coming weeks and months for some special discounts that will deliver greater value for customers in this category too.”

Launching at a competitive base sell price of $55 for 14 “delicious” and convenient sachets, just add water to the powder blend to boost your daily intake of protein and other essential vitamins and minerals.

Pilot Protein Weight Reset Shake (retailing at $55.00 for 14 sachets per pack). These whey-based Protein Weight Reset Shakes are packed with high-quality ingredients with the nutritional benefits of a balanced meal. Both flavours are low in sugar and sodium and are packed with protein, probiotics, and 26 vitamins and minerals, making these shakes “the perfect choice” for meal replacements for weight management.

Creamy Vanilla Flavour. Each Creamy Vanilla shake is 210 calories with 29.2g of protein.

Rich Chocolate Flavour. Each Rich Chocolate shake is 205 calories with 29.4g of protein.

“These delicious shakes have been developed by dietitians and are designed to keep you fuller for longer so you can take on the day looking good and feeling even better by minimising the loss of lean muscle mass and giving you the energy to support an active lifestyle,” the company said.

The products can be used alone or as a complementary product to Pilot’s Metabolic Reset Program.

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