Page 61 - Retail World March 2021
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                 our business model, we’ll deliver an agile and efficient solution. With well established and trusted relationships in the industry, we’ll continue to drive category and space solutions to our current and future clients. With technology changes, advancements and new ways of driving efficient results, we develop and deliver the best-in-class solutions now and into the future with a greater focus on leading the category and space industry to share our insights and expertise, shaping the new generation of space experts. I think collaboration and partnerships with complimentary companies will also play an important role in providing more value and insights to our clients. Bringing industry leading solutions to life with wider collaboration with experts in complementary fields, I look forward to sharing more on this in the future. The demand from the trade for expertise and agility will continue and expansion into new industries and sectors will emerge both here and abroad. Even in the current climate of restrictions, one thing’s for sure: change is upon us all, so embracing change and moving fast while being agile will ensure success for our industry. Space a key pillar of success in CM The benefits of a well thought out and executed space plan within category management (CM) guidelines are: Optimisation of category benefits. These are usually translated as increased sales revenue and increased margin. However, other targeted benefits, such as improved working capital and range efficiencies, can also be scoped, targeted and, most importantly, delivered. Consistency of store standards – with the implementation of one plan being the shared goal of both retailers and their supplier partners. Consistency of retail execution. Over the years, this has been a big headache for all concerned. The goal of every category in every store on a national basis all looking the same is now achievable. Some variations of range, brands, pack sizes, etc, will always occur due to store grade and location. However, having one agreed plan based on agreed principles with an agreed view of how it should look in-store certainly takes subjective opinions out of the discussion. CATEGORY MANAGEMENT   About Peter Huskins Peter Huskins is a career retailer who is widely known and respected in the Australian FMCG industry. With extensive experience in department stores, DDS, liquor, and supermarkets, he has been working with suppliers and retailers developing business, category, customer and channel strategy and competitive points of difference for more than 10 years. For more information, call Peter on 0412 574 793 or email peter@shop-ability.com.au Contact David Haley For more information, contact David Haley at Haley Group: E: david.haley@ haleygroup.com.au M: 0458 131 277       MAR, 2021 RETAIL WORLD 59 


































































































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