HomeHistory History 1991 By Editor Retail World August 20, 1991 0 1097 FacebookTwitterPinterestWhatsApp Commercial Manager: Alan Mackie In August 1991, the chain launched what Retail World called “the mother of all grocery price wars”, slashing the prices of 6000 items on federal budget day, August 20. Share FacebookTwitterPinterestWhatsApp Related Articles Marketing News Lee Kum Kee partners with the AFL’s Geelong Cats Retailer IKEA powers ahead with Marsden Park solar project What's New Cadbury unveils 2025 Easter range Stay Connected533FansLike944FollowersFollow699FollowersFollow Subscribe to our newsletterTo be updated with all the latest news, offers and special announcements.Subscribe