Woolworths is launching “inflation-busting” value in the lead up to Christmas.
From today until 27 December, seasonal favourites and entertaining essentials will be at the same price or less than they were at Christmas last year. The full list of products is available here.
150 products have also had their prices dropped for Christmas. Products include frozen whole turkey, stuffing mix, apple sauce, chips and Bundaberg soft drinks.
“We know this year more than ever, customers are looking for great value when it comes to entertaining their friends and family during the festive season,” says Woolworths Supermarkets Managing Director Natalie Davis.
“As Today’s Fresh Food People, we are focused on ensuring we have the best Australian fresh products available for the Christmas table, and that customers can get their Woolies Worth as they manage the impacts of the rising cost of living on their budgets.
“Through our price commitment to hold last year’s price on customers’ favourite Christmas classics including Woolworths half leg ham and pavlova, as well as adding 150 seasonal essentials to our Christmas prices dropped program, we hope that it will help all our customers focus on the little moments that make the season special to them.”
In further commitments, Woolworths says the price of its Odd Bunch range of 100% Australian fruit and vegetables will be at least 20% less than the standard shelf price of equivalent produce lines.