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Direct2Store Expo to debut at ICC Sydney this May

Australia’s independent grocery and retail sector will take centre stage on 7-8 May when the inaugural Direct2Store Expo launches at Hall 5 of the International Convention Centre Sydney, Darling Harbour.

Positioned as a premier event for the direct-to-store suppliers and services to the independent grocery sector, the Expo will bring together suppliers, brands, retailers, distributors and industry leaders for two days focused on networking, education and commercial opportunity.

The event is open to independent retailers and suppliers across the country, offering a platform tailored to the needs of Australia’s independent grocery market. Major independent retailers including Ritchies, Hill Street Grocer and Supamart are expected to attend.

The Expo floor is already close to capacity, with a strong mix of grocery brands and retail solution providers confirmed. Grocery suppliers exhibiting include Royal Foods, The Market Grocer, Unique Health Products and Soul Fresh. Finance and technology partners such as ANZ Worldline, FutureNet, Tapestry and Slyp will also feature alongside logistics solutions providers including Cold Express.

In addition to the trade floor, the Expo will feature a keynote speaker program exploring trends shaping the retail landscape. Confirmed speakers include Fred Harrison, Craig Woolford and Cameron Mackie. Keynote speaker for the Thursday night Gala dinner will be former Woolworths CEO Brad Banducci.

Sessions will examine topics such as data-driven retail strategies, artificial intelligence innovation, supply chain optimisation and competitive payments solutions, including opportunities linked to Mastercard.

A highlight of the event will be the Shark Tank competition, where suppliers will pitch new products for the chance to secure ranging across independent retail stores. Finalists will present live to a panel of industry judges.

Organisers say the Expo is designed to deliver real commercial outcomes by connecting suppliers directly with retail decision-makers while giving retailers access to exclusive deals and emerging brands.

The Direct2Store Expo runs 7-8 May at the International Convention Centre Sydney. Registration is available at direct2storeexpo.com.au.

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