As chocolate manufacturers ramp up production and seafood suppliers prepare for a surge in demand, the Australian Made Campaign is reminding shoppers to look for the green-and-gold kangaroo logo this Easter, if they want to be sure what they are buying is genuinely Australian.
“The Australian Made, Australian Grown certification trademark is a quick and easy reference tool shoppers can rely on if they want to buy products made and grown in Australia,” Australian Made Campaign Chief Executive Ian Harrison said.
The logo can be found on more than 15,000 products, which are also listed on the online product directory at www.australianmade.com.au.
Mr Harrison says the quality and safety standards for food production in Australia are some of the most stringent in the world and are part of the reason Australian food producers have earned themselves such stellar reputations.
“If value for money is a key factor in your purchasing decision, Australian farmers, fishermen and manufacturers can deliver,” he said.
“Whether you’re visiting a supermarket, chocolatier or fishmonger this Easter to buy food for home or gifts to give, the green-and-gold kangaroo logo is the best way to identify products with all the great characteristics that come from being ‘genuine Aussie’.”