ALDI has been rated Australia’s best supermarket for fruit and vegetables for the fourth consecutive year in Canstar Blue’s annual Customer Awards.
The retailer has been recognised as the cream of the crop for fresh produce, achieving five-star scores for three out of five categories – overall satisfaction, value for money, and freshness of produce – against its rivals.
ALDI Group Buying Director of Fruit and Vegetables Matt Atley says winning this award really shows that at ALDI, low prices can also mean freshness.
“We’re really proud that Aussie shoppers keep rating our fruit and veggies as the best – it’s a reflection of the hard work and continued consistency from our Australian produce partners,” he says.
“It’s our close partnerships with local growers that make all the difference. With 97% of our fruit and vegetables coming from Australian farms, we’re making sure our customers get the freshest produce every time they shop. From farm to store, we’re committed to delivering top quality at exceptional value.
Canstar Blue CEO Megan Doyle says ALDI’s fourth consecutive win is a testament to the value it provides its customers, particularly at a time when households need to keep a close eye on the budget.
“ALDI’s win this year includes receiving a top rating of five stars from its own customers for value for money, freshness of produce and overall satisfaction – the only supermarket to achieve this result,” she says.
“The continued success in this category demonstrates ALDI’s consistency at delighting their customers, by delivering a range of products, that won’t break the bank.”
Last month, ALDI was named Australia’s best-rated supermarket in Canstar Blue’s Supermarket Satisfaction Ratings for the seventh consecutive year.