ALDI is back with a new release of its signature ALDI branded streetwear collection, ALDImania, following last year’s sell-out fashion debut. 
Hitting stores on 9 April, this year’s range is described as being “bigger and better than ever”, featuring 29 pieces including a brand-new dedicated kid’s range. Prices start from $4.99, with everything under $20.
From fleece track pants ($14.99) and sweatshirts ($14.99) to an all-black hoodie ($14.99) and track pants ensemble ($14.99), this collection, according to ALDI, delivers the “perfect blend of comfort, quality, and cool factor with stylish looks that won’t cost a trolley full”.
“Top it all off with a bucket hat or beanie ($7.99) and slip into the all-new comfy clogs ($7.99) for a supermarket-chic look that’s straight-up middle aisle couture,” adds the retailer.
ALDI’s youngest customers can get in on the fun, too, with children’s sweatshirts and track pants ($9.99).
ALDI Australia Buying Director for ALDImania Bianca Giacomazzi says the response to the retailer’s ALDImania collection last year was incredible.
“It’s been fantastic seeing so many of our passionate customers embrace the range and wear it with pride in the middle aisles and beyond. This year, we’re stepping it up with some brand-new styles as well as options for kids all designed with ALDI budgets in mind without compromising on quality or comfort,” she says.
“The fashion range is made with sustainably sourced or recycled materials and is all about creating a mix-and-match aesthetic, giving customers the freedom to style the pieces their way. We’re excited to see the whole family get involved and can’t wait to see where the ALDImania looks will be turning heads next.”