Noosa Chocolate Factory officially opened its newly expanded Adelaide Street store and cafe last week, providing an enhanced experience for chocolate and coffee lovers in the heart of Brisbane’s city centre.
The much-anticipated launch at 156 Adelaide Street, opposite Queens Plaza, follows an extensive renovation and expansion that will provide a greater offering to chocolate lovers and introduces an inviting dine-in space for customers to enjoy.
“This upgrade allows us to offer more of our hand-crafted chocolates and a dedicated dine-in area where customers can relax and enjoy our signature hot chocolate and coffee,” says Nick Southon, General Manager of Noosa Chocolate Factory.
“Our chocolates are made with natural ingredients, free from chemicals, making them a unique offering for chocolate lovers visiting or living in Noosa, the Sunshine Coast and Brisbane. We continue to invest in our retail presence within South East Queensland to ensure product quality is never compromised,.”
The grand opening follows the successful launch of a new Brisbane Arcade store in late 2024. The independent chocolatier also recently relaunched its website with click and collect and delivery options within 10km of each store.
“The reason we only deliver within a relatively small radius of our store and factory is to maintain the integrity of the product,” says Mr Southon. “We won’t ship our chocolates interstate until we have the appropriate packaging solutions to guarantee the chocolate is fresh and of the highest quality.”
The expansion of the Adelaide Street location further strengthens Noosa Chocolate Factory’s retail footprint in Brisbane, allowing even greater access to its renowned confections.
The updated store features a larger retail space to accommodate a broader range of chocolates and confectionery, along with a fresh, contemporary design that reflects the brand’s commitment to quality and craftsmanship. Customers can now enjoy an enhanced experience, whether grabbing their favorite chocolate treat on the go or sitting down to savour a perfectly brewed coffee.
“The support from our customers has been incredible, and we look forward to enhancing their experience even further,” says Mr Southon. “This is just another step in our journey to make Noosa Chocolate Factory’s fresh, handcrafted chocolates even more accessible to chocolate lovers.”