Page 53 - Retail World March 2021
P. 53

                                 NOW AVAILABLE IN A CONVENIENT SINGLE SIZE!            FASTEST GROWING MAINSTREAM WET CAT FOOD BRAND (28% MAT)**   83%    83% of Wet Cat Shoppers are constantly looking for variety and new news          ITEM CODE PRODUCT DESCRIPTION SIZE BARCODE RRP*  12458392  FELIX® AS GOOD AS IT LOOKS Beef 85g  85g  9300605097162  $1.30  12458411  FELIX® AS GOOD AS IT LOOKS Tuna 85g  85g  9300605097117  $1.30  12458766   FELIX® AS GOOD AS IT LOOKS Kitten Chicken 85g   85g   9300605097261   $1.30    *Recommended retail price only. **Source: Neilsen MAT to 03/01/2021/ Nielsen Australia Homescan Data MAT to February 2020/ US 2018 Product Concept Research.     


































































































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