Page 55 - Retail World March 2021

EXPAND Why Felix range is ‘cool for cats’ As Good As It Looks meals from Felix are promoted as being “delicious” and “specially prepared with tender, meaty and fishy pieces in a succulent jelly, which look and smell so meaty, it looks like food you might have cooked yourself”. According to the brand, the product is a source of essential omega-6 fatty acids and contains “the right combination” of balanced minerals and vitamins D and E. It’s also said to be “full of healthy goodness” to satisfy 100 per cent of a cat’s daily needs, when fed according to the feeding guidelines on the pack. As Good As It Looks is now available in single packs with a RRP of $1.29. Going against the grain The Ultimates Indulge Beef Casserole is said to be grain free and made from natural grass- fed beef. The chunky meat in a meaty sauce with garden vegetables “makes for a delicious meal for the most discerning of dogs,” Safcol said. “The natural, real meat protein makes this product a choice for dog owners who really care about their best friend.” The Ultimates Indulge Beef Casserole is available at Woolworths and independent retailers with a RRP of $2.50. Getting teeth into new flavour Bell & Bone’s “game-changing” Dental Sticks are available in a new flavour: Duck, Mint & Cinnamon. Claimed to be grain-free, the dental sticks are designed to remove plaque and tartar, freshen breath and promote gum health. “Developed with a vet scientist, they contain active ingredients to reduce plaque and tartar when given daily,” the brand said. “Duck and cinnamon have both been carefully selected for their unique health benefits for dogs and oral care.” Bell & Bone Dental Sticks are available in retailers nationwide and online (RRP $14.99 for small, $16.99 for medium, and $18.99 for large). PET NEEDS MAR, 2021 RETAIL WORLD 53 your range