Menz Violet Crumble and Raw C have been brought together by Asembl to launch a chocolate honeycomb flavoured coconut water.

Now available in selected Coles stores across Australia, the limited-edition Raw C Coconut Water Infused with Chocolate Honeycomb combines the “nostalgia and decadence” of Violet Crumble’s “time-tested” honeycomb recipe with Raw C’s “naturally delicious” coconut hydration.  

Each 325ml can is gluten free and dairy free, and is promoted as having no “nasties”.

Menz National Marketing & Licensing Manager Polly Love says finding new and unexpected ways for fans to enjoy Violet Crumble’s iconic honeycomb flavour is incredibly exciting for Menz.  

“This collaboration with Raw C takes everything people love about Violet Crumble and delivers it in a refreshing, summer-ready format that feels both nostalgic and new,” she says.

Raw C founder Scott Mendelsohn says his brand is always looking at new ways to bring creativity, innovation, and fun to the coconut water category.  

“This collab with Violet Crumble does exactly that,” he says. “The new flavour blends a better-for-you beverage with an iconic Australian classic to create something entirely new and extraordinary.”  

Asembl Managing Director Justin Watson says this collaboration truly raises the bar in the coconut water category.  

“With no artificial colours, or preservatives and no dairy, it is hydration with a touch of indulgence,” he says.

The Raw C Coconut Water Infused with Chocolate Honeycomb is available at selected Coles stores across Australia for RRP $3.