Kogan.com, the Australian pure-play online retailing website, has announced its financial results for the full year ended June 30, 2016.
The group outperformed its prospectus forecast by five per cent, after posting revenues of $211.2 million, up from $200.3 million in FY15. This revenue included the successful relaunch of Dick Smith’s online retailing platform in May 2016, which generated $6.5 million in revenue. The company posted a statutory EBITDA of $3.9 million.
“Today Kogan.com is Australia’s leading pure-play online retail website, generating more traffic and Google search queries than its peers,” Kogan.com founder and CEO Ruslan Kogan said. “Kogan.com is built on a strong sustainable foundation of brand equity, efficient ‘next generation’ supply chain, technological expertise and a top-notch management team.”
Mr Kogan said that the result reflected:
- Solid growth in customers and subscribers.
- The successful integration of Dick Smith.
- The accelerated growth of the third-party domestic product division.
- Efficiencies arising from the optimisation of back-end systems, including the SAP (ERP) implementation.
- Automation initiatives.
- The growth of Kogan Travel and Kogan Mobile.