Bega Group has launched a collaboration between Bega Cream Cheese and Vegemite.
The new product, Bega Cream Cheese with Vegemite, is described as the “most Aussie tub of delicious cream cheese”.
Bega Group General Manager Marketing Matt Gray says the flavour combination is bound to be a hit with fans of both products and newcomers to the Vegemite experience.
“Last year, we announced the very exciting launch of Bega Cream Cheese ahead of National Cheese Lovers Day, and now, we’re thrilled to be releasing a creamy delight that tastes like Australia,” he says.
“If you’re a fan of Vegemite, you won’t be disappointed. If Vegemite hasn’t won you over just yet, this milder taste of our iconic spread offers a new way to enjoy the punchy flavour Aussies have come to know and love. We’re confident that you’ll be coming back for more.”
Bega Cream Cheese with Vegemite is now available in Woolworths.