Sunday, April 5, 2020
Home Marketing News

Marketing News

Shift to online grocery remains to be seen

Despite the ever-increasing popularity of online retail, the vast majority of Australians continue to shop for groceries in-store rather than online. According to the recently...

More shopping trips bring less spending: IRI

IRI has released research findings indicating that shoppers are spending less in-store despite embarking on more shopping trips, which is driving the slowing growth...

Allen’s pops up with Sydney CBD Lolly Bar

Allen’s Lolly Bar will be open until Christmas at Westfield Sydney. According to parent company Nestlé, the pop-up store will allow Sydneysiders to pick and...

Australian Made/Grown logo turns 30

For three decades, the Australian Made, Australian Grown logo has helped businesses promote and consumers easily identify genuine Australian sourced products and produce. The anniversary...

Cadbury and Fairtrade to extend sustainability program

Mondelēz International, makers of Cadbury, has announced a partnership aimed at improving the lives of cocoa farmers, their families and communities. The plan will see...

Rosella spreads it wings

Iconic Australian food brand Rosella has unveiled a new logo, which the company says will be its most significant change in the brands visual...

Ecostore urges consumers to ‘live clean’

Environmentally-friendly cleaning and body products brand ecostore has launched its latest campaign calling on Australians to question “what does clean really mean?” According to the...

Pepsi Max summer campaign to ‘Max Your Summer’

Pepsi Max has announced the launch of its ‘Max Your Summer’ campaign with a TV advertisement kick starting a multimillion-dollar, multi-channel, integrated marketing campaign...

Ansell donates sales to charities

Ansell’s Sexual Wellness division will launch campaigns with the McGrath Foundation and beyondblue, committing a portion of sales from some its best-selling products to...

Mount Franklin launches new summer campaign

The new Mount Franklin ‘Hydration for any Situation’ campaign builds on the brand’s platform released last year – ‘The Nation’s Hydration’ – and continues...

Vittoria celebrates 50 graduates

Vittoria Food & Beverage has recruited its 50th university graduate to participate in the company’s graduate program. Vittoria says its customised and multi-faceted graduate program...

Unveiling Australia’s first permanent KitKat store

KitKat is launching its first permanent store in Australia, the KitKat Chocolatory in Melbourne, where consumers can create their own personalised KitKat. Opening today ...
362FansLike
491FollowersFollow
606FollowersFollow

Must Read

Doritos Dew a new refreshing flavour

PepsiCo will be releasing Doritos – Mountain Dew, combining the refreshing taste of Mountain Dew® soft drink with the crunch of Doritos® corn chips. The...

Suncorp announces insurance relief

The Small Business COVID-19 Relief Package launched by Suncorp Group aims to support small and medium-sized business insurance customers impacted by coronavirus. The package includes...

Suncorp, QBE, Allianz lead relief for small business

Three of Australia’s general insurers, Suncorp, QBE, Allianz will provide relief for small businesses experiencing financial hardship as a result of COVID-19. The insurers will...

Thank you, from ASMCA

There is no questioning that the food and grocery industry, like many others – have been under a great deal of stress. Ensuring that shelves...

An interview with Retail World magazine’s Editor, Hailey Settineri

On 20 March, Retail World magazine’s Editor Hailey Settineri put down her pen, and logged out of Retail Media – for at least 12...