Monday, November 25, 2024

First Press Dairy Iced Coffee specialty in a convenient format

First Press Coffee has launched a new Iced Coffee made with a cold drip extraction, locally brewed in Melbourne’s inner west.

Taking inspiration from Melbourne’s reputable coffee culture, First Press Cold Drip Dairy Iced Coffee is now available throughout Woolworths nationally, followed by independent grocers in September, and Coles in November 2024.

The newest addition to First Press’ impressive line-up of artisan coffee beverages include 10 shots of coffee. First Press Iced Coffee delivers pure, cold dripped arabica coffee from Brazil, without refined sweeteners or too much milk.

The one litre First Press Dairy Iced Coffee is 33% of its strongest cold drip coffee with each pack containing 700 milligrams of caffeine, containing twice the caffeine per 100mL as other variants. It is blended with full cream milk and packed into a multi-serve Tetra Pak carton for a week’s supply of iced coffee. The inspiration comes from an increase in consumers wanting a strong coffee without too much milk. The strength of this is similar to a three-quarter iced latte, which is significantly different from the 500-750ml single serve Iced Coffees on the market.

Made from ethically sourced, 100% specialty grade single origin coffee, the drink is slightly sweetened with a dash of raw sugar, with the final count being less than 5g of total sugar per serve.

First Press call themselves merchants of cold drip coffee and are happily placed in an evolving and growing market where speciality coffee is predicted to experience 15.3% annual growth from now until 2030.

First Press Coffee co-Founder Jimmy Elias says: “The evolution of First Press Coffee came about during the Covid lockdowns, as people had more time and plenty of inclination to enjoy a cafe cold drip coffee experience in the comfort of their home. This was a time when many people were experimenting with new extractions and styles of coffee.”

“Now with the return to work people are busy, so they still want the specialty coffee in a convenient format. With the current cost-of-living crunch, making a quality coffee at home also saves a considerable amount of money.”

Made with single origin arabica coffee beans sourced from Brazil, Australian full cream dairy milk and zero refined sugar, First Press Dairy Iced Coffee range offers convenient speciality coffee for those who seek a strong brew while on the go.

First Press Dairy Iced Coffee at a glance:

  • 10 shots of cold drip coffee blended with Australian full cream milk
  • Ethically sourced, 100% speciality grade coffee.
  • Only slightly sweetened with a dash of raw sugar (total sugars including those naturally occurring in the milk is less than 5g per serve).
  • Twice the caffeine per 100ml as most other iced coffees in the market.

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