Tag Archives: social media

Small businesses embracing tech to drive growth

Aussie small businesses are overcoming stiff competition by getting tech savvy, according to a new global report. It also found that, despite various challenges, the small and medium-sized enterprise (SME) sector is in “good health” globally. The State of Small Business Global Report comes from TradeGecko, in collaboration with Golfdale …

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Beware celebrity-endorsement scams, says ACCC

People are increasingly falling for celebrity endorsements scams, says the Australian Competition & Consumer Commission (ACCC), and suffering record losses. Reports to Scamwatch are up 400 per cent and losses have spiked to a shocking $142,000 so far this year. These figures come soon after Australians were found to have …

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Instagram aiming to help shoppers

Instagram has announced two updates that it claims will make shopping easier on the social-media platform. After testing ‘Shopping in Stories’ in June, the company has now rolled it out globally in 46 countries. While watching behind-the-scenes stories from brands, consumers will be able to tap on a product to …

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New report looks at social media’s impact on student spending habits

Social media has a pervasive influence on the spending habits of 88 per cent of university students according to an Australian-first study. The ‘UniBank Social Spending Report’ looked at the influence of social media on university student spending habits and how it affects students’ personal finances. Forty-three per cent of …

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Coles named top grocery retail Facebook page of 2017

According to Online Circle Digital’s 2017 Facebook Performance Report, Coles is leading the category in number of fans, average engagement and share of voice. The report shows that Coles holds the largest share of voice in the retail (grocery) category with 24.7 per cent, closely followed by Woolworths (23.97 per …

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