Tic Tac has launched its latest campaign, Share The Positivity, teaming up with four local charities, Brainwave, OzHarvest, Australian Wildlife Society and KiwiHarvest.
The campaign will give 20 Tic Tac fans the chance to win $1000 for themselves and gift $1000 to their charity of choice.
“To create a campaign that not only spreads kindness and raises awareness around important issues but also spreads joy within our community is a really exciting opportunity,” says Ferrero ANZ Senior Marketing Manager Azzurra Puricelli.
“We’re thrilled that Share the Positivity will spread a little joy among Tic Tac fans and support important charities across Australia and New Zealand.”
For Share the Positivity, Tic Tac says it has selected four local organisations known for their vital support within the community. Long-term partner Brainwave, supports children with brain injuries or illnesses and their families, while the Australian Wildlife Society works with wildlife organisations across Australia to conserve our countries’ flora and fauna.
Tic Tac already works with OzHarvest and will be extending its partnership to deliver food relief around the country and across the ditch, supporting OzHarvest partner, KiwiHarvest, for the first time.
Tic Tac will be rolling out the limited-edition Share The Positivity packs on shelves across Australia and New Zealand from today (8 May).
To enter the competition, consumers “simply” purchase one of the limited-edition packs, and scan the QR code or enter online at tictac.com.
Tic Tac’s Share The Positivity packs will be available to purchase in all major supermarkets, independent retailers, and petrol and convenience stores in 24g packs (RRP $2) and 49g packs (RRP $3.20).