Yoplait is giving Australians a chance to win thousands of dollars and exclusive prizes every hour with its new on-pack promotion.
Launched on 8 January, the eight-week on-pack promotion will be “brought to life” with special packaging across “much-loved” Yoplait products including the 1kg tub, 12-pack and six-pack pots.
Shoppers can enter by purchasing any tub, pot or pouch of Yoplait product and visiting the promotion site to upload their receipt and digitally ‘open a tub of joy.’ Once uploaded, shoppers will go into the running to win giveaways every hour of $100, $100 Coles Gift Cards and personalised lunch bags via Woolworths, plus a grand prize of $10,000 cash.
“Yoplait is always looking for more ways to squeeze joy into the everyday lives of Australian families, so we’re giving Aussies the chance to enjoy our deliciously creamy yoghurt and win with our first ever on-pack promotion,” says Bega Group Senior Brand Manager of Flavoured Yoghurt Tegan Froud.
“We’re excited to be working with our retail partners to bring some fun to the yoghurt aisle this new year and we look forward to seeing more Aussies discovering Yoplait’s delicious range and walking away with great prizes every day.”
The on-pack promotion will conclude on 5 March.