Woolworths is doing its bit to help support communities that are experiencing some of the worst and most prolonged drought conditions on record.
The retailer is doing this through partnering with Australian charities to launch the S.T.A.N.D (Support Through Australian Natural Disasters) Drought Action Appeal.
The Salvation Army, Rural Aid, Foodbank and Lifeline are set to benefit from the appeal, ensuring they can continue their vital work in supporting drought impacted rural and regional communities.
Appeal funds variety of programs
The appeal will also help fund a variety of programs undertaken by the organisations including: financial support for household and living expenses; on-farm support such as stock feed for farmers in drought declared areas; additional counsellors in regional areas in recognition of the significant mental health toll the drought is having; and addressing food insecurity in drought impacted areas.
Sunflower seed kit fund raiser
The fundraising kick starts this weekend in Woolworths supermarkets nationwide, with customers invited to buy a limited edition sunflower seed kit, sourced from a number of local Australian farmers across New South Wales, as part of the Woolworths Discovery Garden community program.
Available exclusively in-store this weekend for $2, all funds raised will go directly to supporting the appeal, with Woolworths matching every dollar raised from the sale of the kits. There will be a limit of three sunflower seed kits per customer.