Woolworths is reducing the price of more than 300 traditional winter staples.
According to the retailer, the reduced prices represent millions of dollars of savings for customers. They will be available online and in-store from this Wednesday (4 May).
Woolworths is also introducing more than 650 Own Brand products to Low Price. This, says Woolworths Chief Commercial Officer Paul Harker, means customers can expect the prices of these products to remain consistent while on the Low Price program.
“We recognise that cost-of-living pressures are being felt by our customers and our team, and it’s important we continue to help them save each time they shop,” says Mr Harker.
“We are working hard to ensure all of our customers can get their Woolies Worth via our thousands of weekly specials, our Prices Dropped program, a vast range of our Own Brand products at low prices, and Everyday Rewards to help customers’ shops go further.”