The Christmas and Black Friday sales period is set to begin with over $85 million in Everyday Rewards points banked to spend over Christmas.
This year, almost 800,000 Everyday Rewards members have chosen to bank their points to spend over Christmas, an increase of 14% since last year. Members have banked on average $104 to spend.
These members will also be able to use the points to take advantage of Black Friday. Last year, almost 20% of Everyday Rewards members redeemed their Bank for Christmas savings on Black Friday deals at BIG W, Woolworths, Healthy Life and My Deal.
Everyday Rewards Managing Director Hannah Ross says Bank for Christmas is a great money saving tool for members.
“We know Christmas can be an expensive time of year and Bank for Christmas is a great way for Everyday Rewards members to collect points on their everyday shops, banking the dollars for when they’re needed most,” she says.
“Black Friday is an important sales period for our members to start their Christmas shopping and we have unlocked Bank for Christmas early to help our members boost their budgets.
“This year, we have also introduced more ways to help our members collect points – for example, through partnerships with Accor and Westpac Altitude Rewards and added places to redeem their points through Petstock and our new Everyday Rewards Shop, helping to deliver a lot more value every day to our members.”
Last year, over $82 million Everyday Rewards points were redeemed over the Christmas period until 1 January. Members used their Bank for Christmas dollars to purchase:
- 276,000 punnets of strawberries
- 238,000 Hass avocados
- 171,000 bananas
- 158,000 half legs of ham
- 149,000 bottles of thickened cream
- 147,000 quarters of watermelon
- 134,000 punnets of blueberries
- 116,000 punnets of raspberries
- 94,000 bags of 1kg carrots
- 93,000 mangoes