Woolworths has launched a pick-up service nationwide to make their customers lives easier.
Pick Up, which was formerly known as Click & Collect, is aimed at providing a convenient collection service for Woolworths customers. According to Woolworths, it is the first and only supermarket to provide such a service nationally, with over 670 stores participating as collection points in the last month alone, and more than 4,500 Woolworths personal shoppers picking and packing grocery orders for customers to pick up.
The service is available seven days a week and is free for orders over $30. Customers can choose their Pick Up time (order by 11am for same day collection, or by 11pm for next day collection) and can choose from 970 Woolworths across the country for collection.
Woolworths is also offering flexible Pick Up options, like Drive Up, Drive Through, remote lockers, and special parking bays where groceries are delivered to the car.
“We’re always looking for new and innovative ways to make shopping easier for our customers,” Woolworths Head of Online Operations Lisia Roth said.
“With the addition in just one month of over 670 stores as online shopping collection points, we are now providing additional convenience for customers in all corners of the Country. From remote regional towns with only one Woolworths supermarket to major metro areas where customers have multiple Pick Up location choices, customers will be able to get more time back in their day as we do their shopping for them.”
Shoppers can use the Woolworths app to keep track of their order and the service will notify store teams when customers are approaching the store, in turn cutting down on waiting time.
“Not only do customers want ultra-convenience and personalisation, they also want the experience to be painless and seamless. The Woolworths app will send you a notification when your order is ready, and you can alert us when you’re close by, so that we can have everything ready for your arrival.
“What this means is that customers, for example, can do their grocery shopping online on their way to work and it will be ready to be picked up by the time they are on their way home,” Ms Roth added.
“Similarly, a busy parent doing the after-school grocery run can instead order their favourite items online – quickly and easily – and pick them up whenever they want. This can help save close to 20 minutes to half an hour off your day, giving you more time with friends and family.”
Currently each Woolworths store has a set number of Pick Up orders available for customers per day. The retailer will monitor the performance, available collection windows and capacity, and customer feedback as more customers begin using the service.