Zuum Energy Gum has launched on shelf nationally at 7-Eleven, also adding two new flavours to its line-up – Spearmint and Watermelon.

The gum is a ‘first’ of its kind, offering convenience through an effective on-the-go formation.

“Powered by natural guarana, caffeine and b Vitamins, Zuum Energy Gum is the cleaner way to get your daily pick-me-up,” according to the brand. It contains 0 sugar, 4 calories, and 40mg caffeine.

“The tiny bites of energy are backed by professional athletes and Aussie personalities including the St Kilda Football Club, Harry Sheezel, Mason Cox, Lauren Ryan, Julie Bishop + more.”

Available in Cool Mint, Spearmint, and Watermelon, Zuum Enery Gum ($5.99 per packet) is available at Chemist Warehouse, SPAR, select IGA, Ampol, 7-Eleven, and WHSmith.