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With financial pressures mounting, many Australians are making changes to their grocery shopping habits to save money, according to new research by Finder.
A survey of 1013 respondents reveals four in five Australians (80%) have taken steps to cut their grocery bills in the past year.
The research finds 45% of respondents are cutting back on non-essential items, while 43% are reducing overall spending.
Nearly two in five (39%) are switching to cheaper brands, and one in three (32%) are shopping at multiple stores to find the best deals, and using coupons (32%).
A further 21% are taking advantage of monthly discounts by doing one big shop, and 16% have reduced their meat consumption.
Sarah Megginson, personal finance expert at Finder, says with grocery prices continuing to rise, it’s likely that even more Australians will be forced to adopt extreme shopping habits in the future.
“Australians are feeling the pinch at the supermarket,” she says.
“Grocery shopping is no longer a simple task you do each week – it’s become a strategic exercise in cost-cutting for many Australians.”
Grocery spending reached a record high in January this year – the average household reported spending $209 per week, up 11% from $188 per week in January 2024.