The number one way Aussies choose to spend their “me-time” in the morning is by enjoying a cup of coffee (54.5%), according to McCrindle research commissioned by Nespresso. It also found over 11 million (65%) of Australian coffee drinkers are making coffee at home to save money.
McCrindle’s research found Gen Z (76%) and Millennials (75.9%) plan to wake up earlier in 2025 to reclaim “me time” (compared to Gen X (48%) and Baby Boomers (31%)), and with coffee top of the list for how they want to spend it.
Gen Z is also the generation most likely to make their coffee at home to save money (85.6%), but still prioritise quality with 57.5%of Gen Z coffee drinkers identifying as coffee snobs.
Gen Z is also driving the trend towards iced brews. 41%of Gen Z now prefer iced coffee to hot – a significant shift from Millennial (21%), Gen X (9%) and Baby Boomer (6%) preferences.
Cold home brews
Nespresso is meeting demand for making coffee at home, and for iced coffee, by launching capsules specifically made to be used over ice.
The new collection celebrates the vibrant coffee cultures of the Mediterranean coast, featuring both tried-and-true coffees and exciting new blends – all specially crafted for the perfect cafe-style iced coffee experience.
Nespresso Barista Creations for Ice range comprises:
For Vertuo Machines:
- Ice Leggero – Light and smooth with sweet vanilla notes when combined with milk. RRP: $1.20 per capsule
- Double Espresso Chiaro – An intense, short roasting brings power without hiding the woody and earthy notes. RRP: $1.20 per capsule
For Original Machines:
- Freddo Intenso: Bold and intense with woody notes, ideal for rich iced coffees RRP: $1.15 per capsule
- Freddo Delicato: Fruity and sweet with refreshing citrus notes RRP: $1.15 per capsule
Iced coffee and morning DJ sets
With many young Australians trading late nights for high-energy mornings, Nespresso is bringing free sunrise DJ sets featuring homegrown artists Cosmo’s Midnight and Winston Surfshirt to Sydney and Melbourne this month.
The early morning sessions, including intimate live beats and refreshing iced coffee, will pop up at North Bondi Fish on 21 February (Sydney) and Soundmerch on 28 February (Melbourne), inviting morning go-getters and coffee lovers to experience Nespresso’s Barista Creations for Ice range in iconic locations for a new kind of happy hour.
“Nespresso’s Happy Hour sessions provide the perfect backdrop for this new generation of coffee lovers to reclaim their morning “me-time” with intimate sunrise sets and quality iced coffee at its centre,” says Nespresso Coffee Ambassador, Monique Dean.
“We’re excited to showcase some of our new and most popular coffee blends specially designed to taste their best over ice – all of which can be the perfect choice for Aussies seeking simple and affordable iced coffees to enjoy at home and on the go.”
Early-birds looking to embrace a morning Happy Hour can experience the intimate DJ sets can register interest via nespresso.com/au/en/happy-hour.