Sunday, December 8, 2024

FULFIL Vitamin & Protein Bars shakes up the snack game

The protein bar that has “taken the UK by storm” FULFIL Vitamin & Protein Bars has finally landed in Australia.

The ‘perfect’ functional bar for those on the go, as a mid-afternoon pick-me-up, or as a quick boost after your workout, FULFIL comes in a variety of flavours including Chocolate Peanut Butter, Milk Chocolate Crunch, Chocolate Hazelnut Whip and Chocolate Salted Caramel.

“Every bite feels like a cheeky indulgence – all with the benefit of protein and vitamins,” the brand said.

“FULFIL’s ethos is simple: You Do You. Whether you’re crushing it at the gym, tackling a busy workday, or relaxing on the beach, these bars seamlessly fit into your lifestyle without compromise.”

Each protein bar is rich in nine added vitamins and low in sugar, with a delicious external chocolate coating and a soft interior, offering consumers a “bold taste experience.”

“They will quickly become the ultimate go-to for Aussies looking to snack smarter.”

“We’re thrilled to bring FULFIL to Australia. Offering Australians a vitamin and protein bar they can enjoy and incorporate into their lives effortlessly, without sacrificing taste – because who says you can’t have it all?” says Ferrero Australia Head of Business Development Azzurra Puricelli.

“Made for the movers and shakers, the adventurers, and the everyday heroes who need their snacks to keep up. Grab them on the go, stash them in your bag, or share with a friend – FULFIL Vitamin & Protein Bars are as versatile as they are tasty.”

FULFIL Vitamin & Protein Bars (RRP $6) is available exclusively at Woolworths nationwide.

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