Pioneering dairy-free cheese brand BioCheese has launched a high-protein dairy-free cheddar shred said to be the first of its kind in the Australian market.

Formulated with pea protein, BioCheese Cheddar Shred with Protein delivers 10g of added protein per 100g, alongside the rich, savoury cheddar flavour and smooth melt the brand is known for. Conveniently shredded and packed in a resealable bag, it’s the perfect plant-based addition to salads, toasties, tacos and everyday favourites.

The launch reflects Bio’s belief that plant-based and dairy-free customers shouldn’t have to compromise on the nutritional value of the food they eat. As the first brand to bring an added-protein dairy-free product to Australian shelves, Bio is proud to be taking the first strides toward closing that gap for shoppers across the country.

“Plant-based and dairy-free shouldn’t mean settling for less,” said My Co CEO Vicky Pappas.

“We wanted to prove that with our Cheddar Shred with Protein. It’s the first of its kind in Australia, and we’re proud to be leading the way on nutrition as well as taste.”

The new product is rolling out now in Coles supermarkets and independent grocers nationwide, where it retails for $9 for a 200g resealable pack – pricing that sits in line with the balance of the BioCheese convenience range. Bio has been a pioneer of dairy-free food in Australia since 2014, making choosing wholesome, nutritious dairy-free food simple. From BioCheese to BioCreamy and beyond, Bio’s allergen-friendly range helps Australians enjoy less dairy, more life – with natural, delicious food that’s good for you.