Wednesday, February 28, 2024

In A Biskit new flavours inspired by hero tastes of home delivery

Supermarket shelves across the country will come alive with flavour as one of Australia’s iconic snacks, In A Biskit, announces three delicious new flavours inspired by the heroes of home delivery – Smoky Meatlovers, Cheese Burger, and Loaded Cheese.

Last year, Australians took to social media welcoming back the original In A Biskit Chicken and Drumstix Flavours, with one TikTok video earning almost 800,000 views. In A Biskit is now introducing three new flavours to give fans even more reason to snack.

Mondelēz International Vice President Marketing, ANZ Paul Chatfield says “After the hugely successful re-launch of Drumstix and Chicken Flavours in 2021, consumers have been asking for more bites from In A Biskit. So, our team has been busy developing a range inspired by Aussies’ favourite home delivery heroes including Smoky Meatlovers, Cheese Burger and Loaded Cheese. We’re excited In A Biskit is spreading its wings with three new flavours.”

Smoky Meatlovers will be available nationwide at Coles, Woolworths and selected independent supermarkets from late August. Cheese Burger is exclusive to Woolworths supermarkets from late August.

Loaded Cheese will be stocked at Coles and selected independent supermarkets nationally from early September.

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