Innovative new popcorn

Green’s General Foods has introduced Poptopia – Australian grown popping corn which has been coated and baked to seal in crunch and seasoned with gourmet flavours.

poptopia_ssv-vc-scsc_v2_hires_web

Available in 110g share packs, the Poptopia range comprises Vintage Cheddar; Sea Salt & Vinegar, and Sweet Chilli & Sour Cream.

To drive consumer awareness and product trial, the launch will be supported by digital, sampling, magazine and outdoor campaigns.

RRP: $3.79.

Website: www.poptopiapopcorn.com.au.

Stockist inquiries: 1800 800 272.

Check Also

One smart cookie – Fruits & Roots from Arnott’s

Arnott’s is launching Fruits & Roots cookies, a new range of delicious cookies, made with …