Pringles, part of Mars Incorporated, has reduced the packaging of Pringles Minis by 10% as part of an ongoing commitment to improve material efficiency and reduce unnecessary plastic waste across its portfolio.

The update follows a thorough packaging review of both the primary bag and outer polybag, identifying ways to remove excess and unused space within the original format. The product weight and food volume remain unchanged. 

The result is a more streamlined pack that is now “10% less plastic and 100% snacktastic”. Delivering the same iconic Pringles Minis experience with improved packaging efficiency, the move is said to help save approximately 30.7 metric tons of virgin plastic annually.

“Reducing plastic by 10% is a simple but meaningful step in reducing waste, while maintaining the Pringles Minis taste and quality that our consumers know and love,” said Ileana Andrei, Senior Brand Manager of Salty Snacks.

“Through a detailed review of our packaging, we found ways to remove excess space without changing what’s inside the pack. The result is a simpler design that is just as delicious, delivering the same iconic Pringles Minis, now with less plastic overall.” 

The change forms part of Mars’ broader commitments to reduce packaging waste and improve material efficiency across its brands. 

The updated Pringles Minis packs will roll out in major supermarkets nationwide from mid-May.