The Sweets & Snacks Expo returns in 2026 with a major move to Las Vegas – positioning the event as an even more accessible and high-impact destination for international retailers, wholesalers, and distributors looking to grow their confectionery and snack categories.
For buyers across Australia and Asia-Pacific, the shift to Las Vegas marks a meaningful step forward. With improved flight access, a globally connected destination, and expanded scale, the 2026 event is designed to make it easier to attend, more efficient to navigate, and more valuable from a commercial standpoint.
A smarter way to source and build assortment
At its core, the Sweets & Snacks Expo is built to help retailers make better assortment decisions, faster. The 2026 event will bring together 1000 exhibitors and thousands of new product launches – offering a concentrated view of what’s next across confectionery and snacking.
From emerging flavour trends and global influences to functional snacks and new product formats, the show provides a clear lens into innovation that can translate directly to shelf. For Australian retailers operating in a highly competitive and trend-driven environment, that visibility is critical to staying ahead.
Designed for retail outcomes
Beyond product discovery, the Expo is structured to support real retail outcomes – whether that’s identifying new suppliers, validating trends, or strengthening existing partnerships.
Buyers gain direct access to brand owners and manufacturers, creating opportunities to have more productive, decision-focused conversations in a single setting. The scale of the show allows retailers to compare products, negotiate, and move quickly from discovery to ranging decisions.
Education and on-floor experiences are also designed to help buyers translate trends into action – supporting everything from category growth strategies to shelf optimisation.
Stay up to date on the education sessions planned for the show.
Las Vegas: A global magnet for 2026
The move to Las Vegas is expected to further strengthen international participation, particularly from regions like Australia and Asia-Pacific. Known for hosting large-scale global events, Las Vegas offers the infrastructure, accessibility, and energy to match the scale of the Expo.
For international attendees, the destination also enables more efficient travel planning and the ability to maximise time on site – whether through extended meetings, additional sourcing opportunities, or broader industry engagement.
Win the Aisle in 2026
With its 2026 theme, Game Changer: Win the Aisle, the Sweets & Snacks Expo is focused on helping retailers stay competitive in a rapidly evolving category.
For Australian retailers and distributors, that means gaining access to the right products, the right partners, and the right insights – all in one place.
