Tag Archives: Lion

Mengniu Dairy to buy Lion Dairy & Drinks

Lion Dairy & Drinks has been sold to China Mengniu Dairy Company for $600 million. This sale includes all white milk, milk-based beverages, yoghurt, juice and water ice brands and assets. It also includes Dairy & Drinks’ international business, its share of joint ventures Vitasoy Australia Products and Capitol Chilled …

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Beverage companies to head NSW container-deposit scheme

Exchange for Change, an industry joint venture consisting of Coca-Cola Amatil, Asahi, Carlton & United Breweries, Coopers and Lion, has been appointed Scheme Coordinator of the ‘Return and Earn’ container-deposit scheme (CDS), due to roll out in December. The initiative will give customers a 10¢ refund in exchange for bottles …

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Accolade Wines to acquire Fine Wine Partners

Lion has announced it will part with its premium wine business, Fine Wine Partners (FWP), to focus on its beer and cider portfolio.  Lion says FWP is a quality fine wine business offering exposure to the attractive and growing premium wine segment in desirable viticultural regions. However, following a comprehensive …

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XXXX inspires Australians to ‘Take in the Gold’

Lion’s biggest beer brand, XXXX Gold, has launched an advertising campaign based around inspiring Australians to get the most out of the simple things in life. Marketing Manager Richard Knight says the campaign signifies the next chapter for XXXX GOLD. “We’ve always been about making the most of the great …

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