Woolworths is bringing back its popular collectible, Woolworths Bricks, this time as a Home edition featuring a cricket twist.

From 28 January at Woolworths and BIG W, customers will be able to collect 40 Bricks of common items people find at home and in their pantry, as well as pets and different family member characters, including a Woolworths Cricket Blast girl, Laura.

Building on the cricket theme, the set also includes cricket stumps and a recycling bin stump to celebrate Australia’s love of backyard cricket. 

Jane Saleh, Marketing Director of Grocery at Woolworths, says since their debut in 2021, Woolworths Bricks have become a much-loved collectible amongst the retailer’s customers.

“The new Home edition rewards our customers as they shop and gives them the chance to enjoy moments together as a family with a range of Bricks that they can play with to create a home,” she says.

“This year, we’ve also added in a new cricket twist which brings the spirit of the game off the pitch and into families’ homes, further extending our support for Aussie cricket from the grassroots up.”

Woolworths has a longstanding partnership with Cricket Australia and the Woolworths Cricket Blast program that’s designed to engage kids aged up to 10 years old in the sport to help them build skills and confidence. Since Woolworths came on board as a partner, almost half a million kids have registered in the program.

How to collect

Customers can collect Bricks Home packs however they choose to shop via Pick Up, Direct to Boot, online delivery or in store at Woolworths, Big W, Metro and MILKRUN. For every $30 spent, customers can receive one Woolworths Bricks Home pack.

Customers can also pick up a bonus pack when purchasing any product from participating brands including Wonder, Whiskas, Uncle Tobys, Swisse, Quilton, Optimum, OMO, Nescafé, John West, Head & Shoulders, Finish, Farmers Union, Energizer, Dove, Danone, Colgate, Birds Eye, Bega Cheese (excluding Bega cream cheese) and Masterfoods.

Customers can purchase additional merchandise packs including a Home Starter Park ($10) to build their home, as well as a series of additional packs including a Living Room Pack ($8), Delivery Truck ($10), Birds Pack ($6), Garden and Outdoor Pack ($8), Family Car ($10), Animals Pack ($6), Dining Room Pack ($8) and Pets Pack ($8).