Amazon Australia has expanded its Prime Free Same-Day service with three new delivery windows for members in Sydney and Melbourne: overnight delivery, afternoon same-day delivery and evening same-day delivery. Prime members can receive orders in “as little as five hours at no extra cost” on eligible orders over $49.

The new windows mean Prime members can now order from hundreds of thousands of products before bed (10pm) and have them waiting at their door before 8am, order before breakfast and have it by the afternoon, or order at lunch and have it by the evening – giving customers faster delivery speed, greater choice and more control over their deliveries.

The launch expands on Amazon’s existing Prime Free Same-Day service with shorter, more specific delivery windows on a huge selection of eligible products across categories including everyday essentials, small appliances and electronics, home and kitchen, beauty, books, toys, clothes, shoes, and more. One million products are available to customers in Sydney, while customers in Melbourne can shop over half a million.

To help ‘deliver gold overnight’ Amazon Australia has teamed up with a squad of Aussies who have been delivering gold overnight in Glasgow themselves. Aussie gold medalists swimmer Cam McEvoy, weightlifter Eileen Cikamatana, gymnast Jesse Moore, and champion para-athlete swimmer and commentator extraordinaire Alexa Leary teamed up with Amazon to form the “Prime Gold Squad” and bring overnight delivery to Prime members across Sydney and Melbourne.

To find items eligible for Prime Free Same-Day delivery, Prime members can look for items marked with Prime delivery and available delivery time slots on product detail pages on the Amazon App or website, including:

• Overnight Delivery – “Get it overnight”, “Prime Overnight” or “Get it Tomorrow by 8am”. Order by 10pm and it’s at your door between 4am and 8am, ready before work or the school run. Overnight deliveries are left quietly at your designated safe location without knocking or ringing the doorbell, so you can wake up to your order without being disturbed.
• Afternoon Same-Day Delivery – “Fastest Delivery: Today” or “Get it Today by 6pm”. Order by 8am and receive it between 2pm and 6pm. Order over breakfast, get it by the afternoon.
• Evening Same-Day Delivery – “Get it Today by 10pm”. Order by 12 noon and receive it between 5pm and 10pm. Order over lunch, get it by bedtime.

Arno Lenior, Director of Prime for Amazon Australia, said, “Speed and convenience have always been at the heart of our delivery investment in Australia. We’re seeing more demand from customers for delivery options that fit around their lives, not the other way around. Many Prime members already enjoy Same-Day delivery by 10pm, but today we’re going further by introducing new afternoon, evening, and overnight delivery windows on a huge selection of products. This is a step change in what Australians can expect from online delivery – and it comes at no extra cost for Prime members on eligible orders over $49.

“We designed these windows around real life – whether it’s ordering a birthday present before bed and finding it at your door by morning, or grabbing a replacement skincare product at lunch and having it by evening. Customers now have the speed, selection, and flexibility to shop on their own terms. We’re continuing to invest heavily in our Australian delivery network, and our ambition is to bring this experience to more Prime members across the country.”

Amazon Day: Fewer boxes, more convenience

Also launching for Prime members across the country is Amazon Day – a delivery option that lets customers choose a specific day of the week to receive all their eligible orders in a single delivery. Instead of receiving multiple packages across multiple days, Prime members can select their preferred Amazon Day during checkout and have their orders grouped together and delivered on that chosen day.

“Amazon Day gives customers more control over when packages arrive, making it easier to plan around busy schedules and ensure someone is home to receive deliveries. It also means fewer trips to the door and less packaging, as items are consolidated into fewer shipments. Prime members can change their selected Amazon Day at any time in their delivery settings.”

Amazon’s continued investment in Australia

Amazon now offers free same-day or faster delivery to Prime members in more locations than ever across Australia – all on eligible orders over $49. Seven out of ten (72%) Aussies can now access free next day delivery – or faster – with Amazon Prime. From today, Sydney and Melbourne Prime members have access to overnight delivery and expanded delivery windows, while Prime members in Perth, Canberra, Geelong, the Central Coast, Newcastle, and the Hunter region can order as late as 11am for same-day delivery before 10pm One-day delivery is available in 12 locations nationally, and Prime members in all other eligible locations benefit from free delivery in as fast as two days.

These new speed options come as new research from YouGov commissioned by Amazon Australia have found that more than half (55 per cent) of Sydneysiders traditionally wait three business days or more for online purchases to arrive, while eight in ten (80 per cent) say free and/or fast delivery is one of the most important factors when making an online purchase.

Amazon Australia aims to expand product selection, delivery areas, and delivery speed options to provide more Australian Prime members access to even more products, faster. Since 2011, Amazon has invested more than $35 billion across all its businesses in Australia, including investments that continue improving the delivery experience for customers. Between 2024 and 2027, Amazon Australia will have invested $1.6 billion opening five new operational sites, creating an additional 4,500 jobs once fully operational. Amazon Australia now has eight fulfilment centres and 12 logistics sites.

Same-Day and Overnight Delivery also benefit selling partners by getting their products into the hands of customers faster. All products enrolled in Fulfilment by Amazon (FBA) are eligible for Prime delivery, meaning selling partners in the programme may see their products delivered to Prime members in Sydney and Melbourne the very same day – or overnight.

Peak Chocolate Co-Founder Elisa Guth said, “The arrival of even faster Prime Free Same-Day Delivery is a win for both customers and small businesses like ours. Selling through Amazon has helped us reach more customers while taking much of the complexity out of fulfilment, allowing us to spend more time focused on growing our business.

“With even faster delivery now available, customers can receive our products even sooner, helping us deliver the convenience and service they increasingly expect.”

Every day made better with Prime

Prime is Amazon’s membership program providing savings, convenience, and entertainment in a single membership. Customers who have not tried Prime can unlock a 30-day free trial at amazon.com.au/prime to access the many year-round benefits. From day one of membership, members in eligible postcodes will have access to free delivery on millions of local and international Prime eligible items, with Free Same-Day Delivery on eligible orders over $49.

For more information on Amazon Prime and delivery options, visit amazon.com.au/prime.