Monday, June 17, 2024

Behaviorally hosts event on influencing the Asian consumer

Behaviorally’s team will be in Australia hosting a special event for brand and retail marketing insights team members to understand how to own the most valuable moment in marketing: when a sales transaction takes place.

Behaviorally applies a digital-first approach to shopper research, a unique behavioral framework, and decades of category expertise to define and diagnose the factors that influence consumer behavior and drive shopper growth at both the digital and physical shelf.

The event will be held on 26 July in Melbourne at Novotel on Collins and again on 28 July in Sydney at Rydges World Square from 8:30-10:30 am. The event comes months after its expansion into Australia, announced in February this year.

This complimentary breakfast event provides attendees with actionable insights on key topics such as: the latest retail trends across Asia, how to design packaging that drives sales growth built on over five decades of insights and learnings, and how to influence the omnichannel shopper. Presenters will include Behaviorally’s leadership team members: Alex Hunt (CEO), Nichole Gu (Managing Director, APAC), and Liam Gilbert (Vice President). The event’s presentations will also include key learnings and case studies. Registration is required as seats are limited.

For more information and to register, visit or contact the team at

About Behaviorally

Behaviorally, the transaction experts. With decades of global experience and category expertise in consumer marketing insights, Behaviorally applies unique behavioural framework, cutting-edge AI technology, and a digital-first approach to help brands achieve the most valuable moment in marketing: when a purchase transaction occurs.

For more information, visit

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