Wednesday, June 19, 2024

CCEP appoints new Australian Managing Director

Coca-Cola Europacific Partners (CCEP) has appointed Orlando Rodriguez as Managing Director CCEP Australia.

Mr Rodriguez brings strong industry expertise in Australia to the role, along with experience working globally in his current role as Vice President, Customer Service & Supply Chain for Australia, New Zealand & the Pacific.

“Orlando has built a strong reputation across the FMCG and retail industry in both Australia and NZ,” says CCEP Australia, Pacific and Indonesia Business Unit (API) Regional Managing Director Peter West.

“He’s achieved a huge amount since joining the CCEP business back in 2019, and we’ve already seen how he delivers excellent results for his people, our customers, partners and the business.

“I’m delighted that he will be stepping into the MD Australia role and know he will continue to drive the business forward.”

Before joining CCEP in 2019, Mr Rodriguez worked in several senior roles for large retailers in Australia and NZ.

“I’m very honoured to have the opportunity to lead CCEP in Australia,” he says.

“First and foremost, it’s a business with incredible people who collectively have created one of Australia’s best places to work.

“We have a leading beverage portfolio, an unrivalled distribution network, and exciting growth opportunities ahead”.

Mr West will continue as Regional Managing Director for the API business unit of CCEP with Mr Rodriguez assuming day-to-day responsibility for the Australian business.

Mr Rodriguez will formally move into the MD Australia role from 1 May.

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