Liquorland and First Choice Liquor Market are targeting pandemic waste with their Clean Up Australia appeal, Drop of Good.
Between 5 March and 6 March (which is Clean Up Australia Day), 25 cents from every transaction at Liquorland and First Choice Liquor Market stores will go to Clean Up Australia and support the work carried out by its volunteers every day of the year.
“The impact of the pandemic on our environment, particularly mask litter, is a key focus for Clean Up Australia this year,” says Liquorland and First Choice Liquor Market.
“Protecting communities from Covid-19 has introduced huge quantities of disposable plastic into our communities and along with takeaway containers and disposable cups, masks are now a common sight on footpaths, beaches and parks.
“Building on the success of the inaugural Drop of Good campaign in 2021, the funds raised in March will support the creation and distribution of free Clean Up kits to assist volunteers to clean up their local communities. These kits include biodegradable rubbish and recycling bags, protective gloves, a high-vis vest and sharps containers to keep volunteers safe.”
Coles Liquor General Manager Operations Steve Hugginson says the Drop of Good campaign is an important part of the work Liquorland and First Choice Liquor Market stores do in their communities around the country.
“Our customers and team members really support our fundraising for Clean Up Australia because they understand the important work that goes on in their own local communities to clean up and maintain or restore parks, beaches and bushland,” he says.
“We have strong links with the communities we serve and by supporting Clean Up Australia we are contributing to the sustainable future of natural spaces in neighbourhoods all around Australia.”
Last year, team members and customers raised more than $125,000 during the Drop of Good campaign. This funded Clean Up kits for close to 1800 community and school Clean Up events around the country.