Saturday, June 15, 2024

First Press introduces Coffee Concentrate

First Press Coffee has launched Coffee Concentrate, designed to “simplify the coffee ritual”.

The new product comes in a 500ml bottle, containing 16 shots of organic cold dripped coffee with no added sugar.

According to First Press, the concentrate matches an espresso in terms of strength, delivering a “lighter, more subtle and delicate” flavour.

The product is made from organic cold drip coffee from roasting partners Rumble Coffee. Using only ethically sourced beans direct from farmers and roasted on-site in Melbourne, the concentrate can sit on the shelf till opened.

First Press says the Coffee Concentrate can be used to “enhance” drinks (including iced coffees), cocktails, smoothies, and cooking.

First Press Coffee Concentrate is available at Woolworths and online at for a RRP of $14.

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