Funday Natural Sweets is launching into a new category with the release of its first better-for-you chocolate range.

After “thousands” of customer requests, Funday has unveiled four new chocolate products. The brand believes these products prove that indulgence and health don’t have to be at odds.

Made in Australia, the range features bites and bullets with fruity, gummy centres coated in “smooth, creamy” chocolate. Each product delivers “everything fans love about Funday: it’s fun, nostalgic and 100% tasty”.

“While many better-for-you chocolates on the market sacrifice flavour, cutting sugar only to increase fat and calories, or relying on sugar alcohols to replace sweetness, Funday has taken a completely different approach,” says the brand.

“The result is a genuinely delicious chocolate range that delivers real indulgence and a moment of fun and joy, without compromising on taste.”

The new range includes four products available in 50g bags from $6 each:

• Funday Milk Chocolate Raspberry Bullets
• Funday White Chocolate Raspberry Bullets
• Funday Milk Chocolate Banana Bites
• Funday Dark Chocolate Strawberry Bites

“Chocolate has been one of our most requested products since day one, so we took our time to get it right,” says Funday founder Daniel Kitay.

“This range is smooth, fruity and seriously moreish, without added sugar or sugar alcohols. It’s all about spreading a little more fun and joy through chocolate, and we’re so excited to finally share it with Funday fans.”

As with all Funday goodies, the new chocolate range delivers on the brand’s better-for-you promise:

• No sugar added
• No sugar alcohols
• “Loaded with gut-lovin’ prebiotic fibre”
• Natural colours and flavours
• Gluten free

The new Funday chocolate range will be available from Woolworths, Chemist Warehouse and independent grocers from 9 February.