Monday, July 22, 2024

Heinz helps fans score this AFL season

Heinz is releasing its limited-edition Heinz Tomato Ketchup® bottles that celebrate all 18 AFL clubs.

Specifically launched for the AFL 2021 season, Heinz will be helping Aussies top off their classic pie while watching the football with tomato sauce.

The launch includes 18 AFL club themed bottles, representing every team vying for this year’s Premiership Cup. They will be available 7 April at Coles stores nationally.

The designs aim to inspire nostalgia in fans as one of the bottles includes 90s club mascots from Tiger “Stripes” Dyer from the Richmond Tigers, to “Slammin” Sam Tomcat from the Geelong Cats and Rick “The Rock” Eagle from the West Coast Eagles.

Exclusive merchandise bundles for all 18 teams will also be available via the Heinz To Home™ e-store including:

  • Drop Punt Bundle, which includes a Heinz AFL team ketchup bottle and a team scarf.
  • Specky Bundle, which includes a Heinz® AFL team ketchup bottle, a team beanie & team socks.

Pricing ranges between $25.00 to $28.00 a bundle, including delivery fees.

“We’re giving consumers the opportunity to collect their team’s limited-edition Heinz® Tomato Ketchup from Coles,” Chief Marketing Executive Officer, Heinz Australia, Shane Kent says.

“We’re excited to give Australians a fun way to show support for their favourite team! Pies and sausage rolls are some of the nation’s favourite footy foods and nothing pairs better than Heinz® Tomato Ketchup.

“We’re proud to have created iconic bottles that help celebrates this.”

The limited-edition bottles are available for $3.20 at Coles, while stocks last.

Visit for online purchases.

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