Hydralyte has unveiled a new, portable sachet format designed to meet the growing demand for convenient, on-the-go hydration.

Made for busy lifestyles, Hydralyte Stick Sachets is claimed to have the “same electrolyte blend Australians rely on”, scientifically formulated with levels of salt and sugar based on World Health Organisation criteria for faster rehydration than water alone.

“Hydralyte Stick Sachets deliver more than everyday electrolyte hydration – it signals a new chapter for the brand as the category responds to a clear shift in consumer behaviour with Australian lifestyles seeing a spike in demand for grab-and-go formats that fit seamlessly into daily routines,” says Hydralyte.  

The new format sees the flavours of Apple Blackcurrant, Orange, Colour Free Lemonade, Watermelon and Fruity Bliss Multi-Flavour repackaged into a slimmer, more portable stick, with “more controlled dispensing that reduces powder spillage and makes it easier to empty straight into a bottle or cup”. It’s promoted as being small enough to slip into a handbag, gym bag, or even a wallet, meaning “rapid rehydration is always within reach”.

Hydralyte is said to be suited to everyday hydration needs and relieves dehydration brought on by heat, travel, heavy sweating, vigorous exercise, rehydrating faster than water alone.

The Hydralyte Stick Sachets are now available nationally in pharmacies and major retailers with a 24-pack retailing for $29.15 and a 10-pack retailing for $19.30.