Kettle has introduced the Firemasters range, delivering a “sensory snacking experience of flame and flavour”.

The chip brand invites Australians to discover the joy of a fire-cooked experience, with its new range celebrating the unique methods of flame-based cooking: woodfired, chargrilled and over the fire pit. Flavours available include Firepit Beef Brisket & Smokey BBQ Sauce, Woodfired BBQ Chicken & Chimichurri and Chargrilled Red Pepper, Oregano & Sour Cream.

Snackbrands Australia Marketing Manager Keara Deignan says Kettle can’t wait for people to discover their favourite.

“We wanted to bring the theatre of fire-cooking to life and create something that reflects the bold, smokey, flame-grilled mastery and ignite people’s tastebuds,” she says.  

The Firemasters range is the latest collection from Kettle following the successful launch of Ridge Cut chips in 2025.   

The Kettle Firemasters range is now rolling out across major supermarkets, petrol and convenience stores and will be available nationally from March.