Fruit producer PiƱata Farms has finalised its most commercially successful Honey Gold mango season date, reporting a 5% volume increase on last season.
The business supplied mangoes nationally for 16 weeks from November 2025 to February 2026 ā about two weeks longer than usual.
Sales and Marketing Manager Rebecca Scurr said the harvest from growing regions in the Northern Territory, Queensland and Western Australia was the least disrupted by weather in 17 years of production.
āOne of the biggest challenges we often face in Queensland during summer is that the main freight route, the Bruce Highway, is impacted due to cyclone or tropical low activity,ā she said.
āThis season, while Mareeba and Dimbulah had a lot of rain, growers managed their harvests around this to ensure supply was unaffected. Ideal weather conditions also meant excellent external fruit quality could be maintained all season long.ā
Season highlights
Ms Scurr said season highlights included exceptionally strong prices for the mango positioned in the premium retail space, and the biggest consumer demand on record, contributing to an above average tray return to the grower.
Consumer awareness of Honey Golds was also higher than ever after a new generation of consumers discovered the variety via a growing TikTok presence.
Ms Scurr, who used TikTok to share mango content throughout the season, including varietal and harvest information, in-store, selecting and cutting tips, said anecdotally more than 2000 of her 30,000 followers told her they had tried a Honey Gold mango for the first time.
Honey Gold mangoes are distributed nationally to major retail outlets, Woolworths, Coles, Aldi and Harris Farm Markets and select independents.
Whatās next for Honey Golds?
PiƱata Farms will host the annual Honey Gold Congress in Yeppoon, Central Queensland on April 21-22. Third-party growers will gather to celebrate the season’s success, share insights, and celebrate the announcement of the Honey Gold Grower of the Year award.
āWe have an experienced and committed growing group, proven ripening partners and an established customer base. Post-harvest, we now look at the variety itself and the nutritional nuances of each growing region to grow it even better,ā Ms Scurr said.
PiƱata Farms will also launch a full Honey Gold brand refresh ahead of next season.

