Click Frenzy is preparing to return on 18 June for a week-long end of financial year (EOFY) celebration.

Participation is completely free for the first 500 retailers and e-commerce brands to register their interest.

Backed by Australia Post as the major sponsor, Click Frenzy’s EOFY event is expected to feature hundreds of retailers, across technology, fashion, homewares, beauty, sporting goods, travel and more, ranging from household names to emerging online stores.

The comeback event marks the first major campaign under the ownership of Gabby and Hezi Leibovich, the founders behind Catch.com.au, Menulog and Scoopon. With plans to unveil a broader vision for the future of the platform in the months ahead, Click Frenzy is focused on delivering “immediate impact” this EOFY by helping Australian businesses drive sales, acquire new customers and reach millions of highly engaged shoppers.

“We are incredibly excited to bring Click Frenzy back for Australian retailers and brands at such an important time of year,” says Gabby Leibovich.

“Click Frenzy has been part of the Australian retail culture for more than a decade and very few retail brands have this level of awareness among both consumers and retailers.

“We see an opportunity to build on that foundation, with this EOFY sales event as our first step, but we’re also thinking much bigger about how Click Frenzy can play a meaningful role in shaping the future of ecommerce in Australia.”

Hezi Leibovich adds: “When we built Catch, our mission was simple: to help Australians discover great deals. That mission hasn’t changed, but what has changed is how difficult it can now be for retailers, particularly smaller businesses, to cut through and attract new customers.

“We wanted to remove as many barriers as possible and create an opportunity for more Australian businesses to participate, get exposure and drive meaningful results during one of the biggest retail moments of the year.

“Thanks to the support of Australia Post, participation is completely free. If you have a great offer, we want to help you share it with Australian shoppers.”

Retailers can register their interest now at clickfrenzy.com.au/launch.