Coles has teamed up with Old El Paso to put a Mexican-inspired twist on one of its “most-loved” dinner favourites, launching the Old El Paso Hot Roast Chicken.

Available nationally from 4 November, the new product is promoted as bringing together two of the retailer’s biggest customer favourites, pairing its Hot Roast Chicken, the second most popular product across Coles stores nationally, with Old El Paso, the most popular brand in Coles’ Mexican range.

Coles Product Developer Suzanne De Monte says the new flavour gives customers a fresh take on a much-loved dinner staple.

“We know Hot Roast Chickens are already a go-to for busy nights, so teaming up with Old El Paso is a fun way to give customers a new, easy and affordable way to enjoy a dinner favourite,” she says.

“The best part is how versatile it is. It’s packed with flavour on its own, but it’s also a great base for tacos, tortillas or loaded nachos when you want to mix things up.”

General Mills Marketing Director ANZ Surini Perera says with 72% of surveyed Australians already enjoying Mexican at home as a mid-week meal, the partnership felt like a natural fit (NielsenIQ Barriers to Mexican/U&A Study, Australia, April 2025).

“We’re thrilled to see the excitement around our collaboration with Coles, bringing the Old El Paso signature Mexican-inspired flavour to the much-loved Hot Roast Chicken,” she says.

“It’s a delicious new way to bring taco night to the table, and we can’t wait for Australians to try it when it lands exclusively at Coles on 4 November.”

Priced at $14.50, or $13.50 for the first two weeks, the Old El Paso Hot Roast Chicken will be available in all Coles stores and via Uber Eats for a limited four-month run or while stocks last.

The new release comes as new Coles research reveals 59% of surveyed customers admit to cutting back on takeaway and eating out, the leading category where customers are reducing their spending, ahead of social outings, gifts and health and beauty.