Monday, April 22, 2024

Violet Crumble with a ‘refreshing burst’ of mint

Violet Crumble has given its honeycomb chocolate a “minty-fresh” twist with the launch of Violet Crumble Mint Cubes.

The latest in a series of reinventions, including Raspberry Twist, Dark Choc and Caramel, the Mint Cubes are promoted as offering a “deliciously cool, mouth-watering take on the honeycomb confectionery classic”.

The new variant features “shattering” honeycomb enrobed in “silky” milk choc and pack a “refreshing burst” of mint.

“Fans of Violet Crumble love to be surprised with new flavour combos they don’t expect, and we suspect Violet Crumble Mint Cubes will be a hit with fans, who may even like it more than the original,” says Menz CEO Phil Sims.

“Our new Violet Crumble Mint Cubes marry two iconic flavour duos of choc mint and choc honeycomb into one delectable treat, the perfect pick-me-up to share with family and friends.”

Violet Crumble Mint Cubes (RRP $5) are available in 130g bags from Monday, 26 February, exclusive to Coles.

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