Sunshine Coast business Noosa Beverages initiated a sales challenge earlier this year in association with Woolworths to incentivise and support the sale of Wimmers Soft Drinks.
The program involved an in-store activation plan...
Frozen pizza brand Dr. Oetker Ristorante has launched a new eight-week campaign offering consumers their money back if they don’t like the brand’s pizzeria-quality taste.
The campaign is aimed at challenging the perception...
Simply 7 Snacks has launched Hummus Roasted Red Pepper Chips in Australia following what the brand says has been their success in the US.
Claimed to provide consumers an authentic hummus experience in...
Coca-Cola South Pacific has added Velvety Chocolate to its Zico Coconut Water range.
The new chocolate-flavoured option is an attempt by the brand to stand out in an increasingly competitive market.
Zico says global...
A new distribution contract between Coca-Cola Amatil and Monster Energy Company, a subsidiary of Monster Beverage Corporation, takes effect in Australia from May 1.
The multimillion-dollar contract follows the announcement of Monster Beverage...
Families could be paying up to 17 per cent more for a gluten-free diet, according to a study published in the Dietitians Association of Australia’s journal Nutrition & Dietetics.
University of Wollongong researchers...
New technology is presenting greater options for retailers to satisfy consumers’ increasing desire for knowledge about their food purchases, according to new market research from the vegetable industry.
The latest research report from...
Findings from Roy Morgan Research have indicated that in 2015, 5.3 million Australians drank bottled water in any given seven days – an increase from 4.9 million the year before.
The most popular...
New research co-authored by Deakin University and the Obesity Policy Coalition (OPC) has indicated a 20 per cent tax on sugary drinks in Australia could save more than 1,600 lives and raise $400 million...
Shopper Media Group is to install more than 1,000 Smartlite digital advertising panels and high-density wi-fi in 300 shopping centres around Australia.
The 2015 ‘Deloitte Mobile Phone Consumer Survey’ indicated that more than...
